Running a family business comes with unique challenges, but for Cassie Reilly, CEO of Reillys, it has also created a powerful foundation for culture, accountability and growth.
In this episode of Shooting the Breese, Cassie shares her journey from studying design and working in fashion production to joining her father’s business in what was originally meant to be a temporary role. Years later, she is now leading the second-generation family business alongside her siblings.
Cassie opens up about what it is like working with family, the pride that comes with carrying the Reilly name, and how sport, teamwork and shared values have shaped the company’s culture. She also discusses balancing life as a CEO, mother of three and active parent in a busy sporting household.
The conversation explores how Reillys has grown from a small team into a larger operation across Australia and offshore, and how international staff have helped the business solve key operational challenges. Cassie explains how offshore estimating and contract administration have freed up local team members, improved systems, increased tender capacity and helped the business take on more work.
She also reflects on the importance of bringing international team members into the daily rhythm of the business, creating strong processes, hiring for values, and building a culture where people feel genuinely included.
For business owners, family businesses and leaders looking to scale sustainably, this episode offers practical lessons on culture, systems, leadership and backing your team.
Find out more about ASW here: https://aswhiteglobal.com/
","author_name":"Daniel Breese"}