Episode 5: You'll be more confident in your content when you do these 4 things
Poured your heart into a post, felt proud of it (for once) and anxiously checked your phone every 10 minutes to see if it was getting engagement? We’ve all been there. Relying on feedback from others isn’t part of your confident content era so in this episode, we’re leaving that behind.
After a decade of creating content as a business owner and for other businesses, I’ve learned the confidence to show up consistently doesn’t come from likes, comments and DMs telling you how awesome you are. It comes from four specific things and requiring validation from others isn’t one of them.
Whether you’ve been letting the vanity metrics determine how you feel about your content, ghosting your grid because 3 likes on a post hardly seems worth the effort, or you’ve been measuring your success on the post you’d decided was “The One”, this episode of The Art of Confident Content will shift the way you feel about your content for good.
Hit the play button now to hear:
00:00 An brief (but honest) look at this podcast launch and why the low numbers haven’t worried me
03:28 4 important things that’ll help you show up confidently and consistently
03:53 Thing 1: is it cringey to admit this?
10:54 Thing 2: gotta love an ego boost but trust me when I say you don’t need it (do this instead)
13:39 Thing 3: why putting pressure on your posts is killing your content (and confidence)
16:34 Marketing your business feels like a chore? You need this
17:27 Thing 4: there’s a saying about eggs and one basket which is a bit like this point (but also not)
20:24 A real life example of why consistent content matters even when people aren’t ready to buy right now
23:27 Showing up consistently and seeing zero results? I’ve got you
Links mentioned in this episode
The Robin Intensive: https://www.robinrosecreative.com/the-robin-intensive
Done for you content with a twist (the twist being you) that’ll help you build (or rebuild) the consistent posting habit you need to start growing your business and making those steady sales.
The Content MOT: https://robinrosecreative.com/the-content-mot
Not seeing results from your content? After a comprehensive public facing audit, you’ll walk away with a detailed report telling you what’s working, what isn’t and the actionable steps you need to take to actually see results.
Get involved
Got a content question you’d like me to answer on the podcast? Is there a topic you want to hear my thoughts on? Or maybe you just want to leave me your feedback? (always welcome!!) Send me a DM on Instagram @robinrose.creative, I’d genuinely love to hear from you. And if you fancy appearing on the podcast, send your message as a voice note and I’ll include it in the episode with a link back to you and your business (unless you prefer anonymity).
Support The Art of Confident Content
Cheerleaders are always very appreciated! If you’d like to support the podcast, you can do the following:
1: Share this episode with a business owner who’s also ready to enter their confident content era
2: Leave a 5* rating or review wherever you listen to your podcasts (it really does help!)
3: Tell your audience about this episode and tag me in your stories so I can hear all the lovely things you say…
The Art of Confident Content is planned, edited and produced by Rebecca at Robin Rose Creative. If you've been thinking about launching your own podcast and want support bringing it to life, email hello@robinrosecreative.com. I'd love to hear about your idea and discuss how I can help you with the concept, episode ideation and launch content.