Netflix isn’t the only platform YouTube needs to worry about. From Disney to Tubi, more players are encroaching on YouTube’s turf as it tries to become the new “TV.” Some of them, like Twitch and Spotify, are even joining forces to take on the streaming giant.
In this week’s episode, Kaya Yurieff and Jasmine Enberg discuss whether this is a sign of a larger shift in strategy for premium streamers and how worried YouTube should be.
They also sit down with Twitch’s new CMO, Christine Cassis, to talk about how the platform is repositioning itself beyond gaming, chasing new revenue streams, and where livestreaming goes from here.
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