๐ท What does it really take to build a global wine business?
This Friday on The Drinks Entrepreneur Podcast, Iโm joined by Bruce Jack, founder of Bruce Jack Wines, for one of the most wide-ranging conversations Iโve had on the podcast so far.
Bruce has spent decades in the wine industry, building, selling and leading businesses before launching Bruce Jack Wines in 2018. Today, the company produces wine across South Africa, Chile, Spain and California, with a major presence here in the UK.
But this conversation goes far beyond wine.
We talk about the realities of entrepreneurship in an industry where margins are tight, capital requirements are enormous and passion alone isn't enough and why, however much you might want to, you ultimately can't ignore the spreadsheet.
๐ Building an international wine business
๐ The lessons Bruce has learned over decades in the industry
๐ฐ Why the economics of wine can be brutally difficult
๐ Building a brand capable of succeeding at supermarket scale
๐ Politics, tariffs and the risks entrepreneurs can't control
๐จโ๐ฉโ๐งโ๐ฆ Family, succession and creating something the next generation can inherit
๐ท And why Bruce still describes wine as both an incredibly tough and beautiful industry.
There is a huge amount of experience packed into this conversation, not just for people in wine, but for anyone building a drinks business.
๐๏ธ Episode 13 of The Drinks Entrepreneur Podcast
๐ท Bruce Jack | Bruce Jack Wines
๐ Out this Friday
Available on Spotify, Apple Podcasts and YouTube.
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