{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/69af63a3a2ae95013b247d85/69b8d7803307ae8eb1223fe0?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Episode 5: Experience is the new differentiator ","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/69af63a3a2ae95013b247d85/1773721173387-a4f5153d-620a-4e22-bd5f-17c8ec185961.jpeg?height=200","description":"<p>Jake Hird, EVP Strategy&nbsp;at Dentsu B2B, is joined by&nbsp;CX and customer success leader,&nbsp;Holly Adu-Kissi, and&nbsp;Simon Coghlan, Executive Partner&nbsp;at&nbsp;Merkle, to discuss how immersive, connected brand experiences can help brands stay relevant and respond to the evolving needs of today’s B2B buyers.&nbsp;</p>","author_name":"dentsu ANZ"}