{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/69a6efced00500cf52fb6e8e/69aabc6d7036d73902f390e4?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Beth Thomas - Co-founder of Slice | Ex-TikTok and Deliveroo | Most brands have no strategy! ","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/69a6efced00500cf52fb6e8e/1772797017031-18a62ad2-eefa-4bfc-8d51-b50c1099027d.jpeg?height=200","description":"<p>In this episode of The Rest Is Content, Beth Thomas discusses how, at major companies like Deliveroo, social media often becomes a \"dumping ground\" for every department's requests, why being a content creator yourself is the best way to understand social media nuances and what good social strategy looks like in 2026.</p><p><br></p><p>Available on Spotify, YouTube &amp; Apple.</p><p><br></p><p>Follow Simon Caine on LinkedIn here -</p><p>Follow Beth Thomas on LinkedIn here - https://www.linkedin.com/in/betheleanorthomas/</p>","author_name":"Simon Caine"}