{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/695842c7c4b2cc952cc66623/699e0bc1123f974082fa37b9?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"EP709☕\"Is Selling Beneath Me?\" [Coffee with Goughy]","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/695842c7c4b2cc952cc66623/1771965013478-f39481d9-d858-461d-a608-82358d19315b.jpeg?height=200","description":"<p>Today we’re talking about the biggest lie in private practice:</p><p><br></p><p><strong>“Selling is beneath me.”</strong></p><p><br></p><p>If you’re a PT who thinks marketing feels salesy…</p><p>If you’ve got staff who say they “just want to treat” and don’t want to sell…</p><p>If you secretly hate asking patients to commit to a plan of care…</p><p>You need this episode.</p><p><br></p><p>And if you’re hiring?</p><p>You’d better listen closely. These attitudes are walking into interviews every single day.</p><p>Grab your coffee.</p>","author_name":"The Paul Gough"}