In this episode of Blue Collar ICs, the conversation goes beyond the cath lab and into the world of medical device innovation, startups, and what it really takes to bring an idea to life.
Interventional radiologist Dr. Jeffrey Hull and startup veteran Rob Williamson join the show to break down the full journey—from identifying real clinical problems to navigating patents, funding, FDA approval, and reimbursement.
The discussion dives into the realities most people never see: raising capital, surviving “near-death” moments, building the right team, and why most ideas never make it to market. Along the way, the group shares insider stories from companies like Shockwave Medical and explores what separates successful innovations from expensive failures.
If you’ve ever had an idea in the cath lab—or wondered how breakthrough devices actually happen—this episode is a must-listen.
#Cardiology #MedDevice #HealthcareInnovation #CathLab #BlueCollarICs
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