What makes someone impossible to ignore when they speak?
Speechwriter and communication expert Simon Lancaster joins Ben Hanlin to break down the psychology, rhetoric and techniques behind some of the world’s most influential communicators - from Boris Johnson and Donald Trump to Arnold Schwarzenegger, Oprah Winfrey and some of history’s greatest speeches.
Simon reveals how professional speechwriters build powerful speeches, why stories and metaphors change the way audiences think, how to memorise a speech without relying on notes, the secret to strong openings and endings, and the simple “My Story, Our Story, What Next?” framework anyone can use.
This episode is for:
- Creatives (writers, performers, content creators)
- Business owners and entrepreneurs
- Speakers and presenters
- Anyone looking to improve communication and idea generation
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About Ben Hanlin: Ben is a magician, presenter, and keynote speaker who helps companies create engagement, connection, and memorable experiences. He hosts corporate events and interviews world-class creatives on this podcast.
📩 Work with Ben: https://www.benhanlin.com/
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FOLLOW BEN:
YouTube: https://www.youtube.com/channel/UCM0oXTRP-zWlJ_IiNykTLag
Instagram: http://instagram.com/benhanlin
Facebook: https://www.facebook.com/benhanlin
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🎤 FOLLOW SIMON LANCASTER:
YouTube: https://www.youtube.com/user/bespokespeeches
Instagram: https://www.instagram.com/thespeechwriter1/
TikTok: https://www.tiktok.com/@thespeechwriter1
LinkedIn: https://www.linkedin.com/in/simon-lancaster-speechwriter/
Website: https://bespokespeeches.com/
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