{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6911ec37a17ebcde8849cc2e/6a208e22f8e85cfadaee6876?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Dominic McGregor: How we built Social Chain into a £200m company","description":"<p>In this episode of \"What’s The Trick?\", Ben Hanlin sits down with Dominic McGregor to explore how he and Steven Bartlett built Social Chain into a £200 million company.</p><p><br></p><p>If you want to understand how creativity can be used to build a business, this episode breaks down what actually works.</p><p><br></p><p>This episode is for:</p><p>- Creatives (writers, performers, content creators)</p><p>- Business owners and entrepreneurs</p><p>- Speakers and presenters</p><p>- Anyone looking to improve communication and idea generation</p><p><br></p><p>In this episode, you’ll learn:</p><p>- Audiences Are More Valuable Than Content</p><p>- Most People Quit Before Momentum Arrives</p><p>- The Best Ideas Start Big, Then Get Practical</p><p>- Stop Selling Time. Start Selling Impact</p><p>- The Biggest Opportunities Exist on New Frontiers</p><p><br></p><p>About Ben Hanlin:</p><p>Ben is a magician, presenter, and keynote speaker who helps companies create engagement, connection, and memorable experiences. He hosts corporate events and interviews world-class creatives on this podcast.</p><p><br></p><p>About the podcast:</p><p>\"What’s The Trick?\" explores how creative people think, create, and turn ideas into reality.</p><p><br></p><p>Topics covered include creativity, communication, storytelling, content creation, performance, and building creative careers.</p><p><br></p><p>🎧 Listen / Watch:</p><p>YouTube: https://www.youtube.com/@BenHanlin</p><p>Apple Podcasts: https://linktr.ee/benhanlin</p><p>Spotify: https://linktr.ee/benhanlin</p><p><br></p><p>📩 Work with Ben:</p><p>https://www.benhanlin.com/</p><p><br></p><p>---</p><p><br></p><p>FOLLOW BEN:</p><p>YouTube: https://www.youtube.com/channel/UCM0oXTRP-zWlJ_IiNykTLag</p><p>Instagram: http://instagram.com/benhanlin</p><p>Facebook: https://www.facebook.com/benhanlin</p><p>TikTok: https://www.tiktok.com/@benhanlin</p><p><br></p><p>---</p><p><br></p><p>🎤 FOLLOW DOM:</p><p>LinkedIn: https://www.linkedin.com/in/dpjmcgregor/</p><p>Instagram: www.instagram.com/dpjmcgregor</p><p>Website: https://dommcgregor.com/</p><p><br></p><p>---</p><p><br></p><p>What is this episode about?</p><p>This episode explains how to turn creativity into a successful career.</p><p><br></p><p>How do creative people turn ideas into reality?</p><p>Ben Hanlin breaks down the mindset, process, and decisions behind it.</p>","author_name":"Ben Hanlin"}