Can you build wealth without compromising your values? In this episode, Luzy King challenges one of the biggest myths keeping many first-generation Latinas from investing: the belief that ethical investing requires finding the \"perfect\" company.
You'll learn the basics of ethical investing, ESG investing, index funds, ETFs, expense ratios, and why becoming an owner—not just a consumer—can help you align your money with your values while building long-term wealth.
Whether you're just getting started or looking to become a more conscious investor, this episode will help you rethink what it truly means to invest with intention.
01:18 – Why ethical investing feels overwhelming for many Latinas
06:10 – Conscious investing vs. the pursuit of perfection
12:45 – Why you're already participating in the economy
17:32 – The difference between consumers and owners
22:08 – Investing 101: Ethical investing, ESG funds, ETFs, and index funds explained
28:54 – What are expense ratios and why do they matter?
34:20 – How shareholder ownership creates influence
41:18 – Practical ways to align your investments with your values
47:10 – Why waiting for the \"perfect\" investment delays wealth building
53:02 – Final thoughts: Ownership, legacy, and building generational wealth
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