{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/68de34f4597bc7d53f5259a9/69e02ea82fdc372bd1a18caf?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"How BOMA Turned Crusaders Culture Into a Leadership Blueprint ","description":"<p>What if leadership development didn’t feel boring, forced, or forgettable?</p><p><br></p><p>In this episode, Andy Rowe sits down with Kaila Cobin, founder of BOMA, a leadership development organisation focused on building intentional, intelligent, and courageous leaders.</p><p><br></p><p>Kaila explains how BOMA uses sport to teach values-based leadership, and how their partnership with the Crusaders led to the creation of the Crusaders Leadership Program — now attracting participants from over 35 countries.</p><p><br></p><p>They unpack what makes the Crusaders such a powerful leadership case study, why most leadership programs fail, and how culture, accountability, and deliberate action drive sustained success.</p><p><br></p><p>The conversation also dives into entrepreneurship, courage, hard conversations, and why great leaders don’t need anger to hold high standards.</p><p><br></p><p>If you’re building a business, leading a team, or trying to communicate better — this episode is packed with practical insight.</p><p><br></p><p>⸻</p><p><br></p><p>🔗 Learn more</p><p><br></p><p>BOMA New Zealand: https://nz.boma.global</p><p>Kaila Cobin: @bomanewzealand</p><p>Red Nine Studios: https://www.redninestudios.com</p><p><br></p><p>CHAPTERS</p><p><br></p><p>00:49 What is BOMA?</p><p>01:09 The Crusaders Leadership Program explained</p><p>01:19 Why the Crusaders caught Andy’s attention</p><p>01:59 Why Crusaders leaders stand out</p><p>03:55 Why most leadership training feels boring</p><p>04:22 How BOMA made leadership compelling</p><p>05:25 How BOMA partnered with the Crusaders</p><p>06:12 Why the Crusaders’ legacy is built on culture</p><p>06:43 What makes the Crusaders such strong leaders</p><p>06:57 The four leadership pillars</p><p>07:34 Why most values exercises fail</p><p>08:38 Turning values into real standards</p><p>09:43 The honesty card story</p><p>11:13 Why players still carry it today</p><p>11:56 What makes Crusaders leaders different</p><p>13:00 Starting young as an entrepreneur</p><p>14:10 Selling books as a kid</p><p>16:04 The reality of entrepreneurship</p><p>17:59 The voice of self-doubt</p><p>18:45 Greatness and agony are bedfellows</p><p>19:30 Fear vs excitement</p><p>19:58 Separating self-worth from business</p><p>20:30 A Stoic approach to fear</p><p>21:36 Training with Brené Brown</p><p>23:17 BOMA vs Dare to Lead</p><p>24:11 Why hard conversations matter</p><p>24:39 The hard conversations framework</p><p>26:55 The five types of conversations</p><p>28:08 How to ask for what you want</p><p>28:25 Asking for sales, sponsorship or pay rises</p><p>30:15 Communicating your value</p><p>31:30 Where to find BOMA</p><p>31:44 One leadership lesson</p><p>31:59 Why great leaders don’t need anger</p><p>33:21 Frustration vs effective leadership</p><p>34:28 Outro</p>","author_name":"Andy Rowe"}