{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/68d41b4e826776877cff2d9a/69c524f6b9917327715b4cc7?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Brand, loyalty and leadership w/ Darcy Laceby","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/68d41b4e826776877cff2d9a/1774527524473-4afc3980-dcca-4194-bed0-907dc94de36d.jpeg?height=200","description":"<p>Guest host Lynne Avery sits down with Darcy Laceby, co-founder of Absolute Collagen, to explore what it really takes to build a standout brand.</p><p><br></p><p>Darcy shares her insights on creating a compelling brand story, building lasting customer loyalty, and growing in confidence as a business leader, offering practical takeaways for any business looking to scale with purpose. Recorded live at our International Women's Day event.</p>","author_name":"Business Growth West Midlands"}