{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/68c5b8b086eb67a6f68470d8/6950334144fae3e802094620?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Jasmine Hyde, Owner of L.E.S.S. in Lawrence, KS","description":"<p><strong>This week:&nbsp;</strong></p><ul><li>Customer demographics</li><li>Approaches to involving college students &amp; overcoming hurdles to make people feel welcome in a new shopping environment&nbsp;</li><li>Sustainability movements in communities, especially in sports (shout out <a href=\"https://www.kansascitycurrent.com/\" rel=\"noopener noreferrer\" target=\"_blank\">KC Current</a> for bringing reusable cups &amp; composting to major league sports)*</li><li>The overlap between the service industry and refill shop industry as well as balancing small business ownership with being an employee in a different industry for a personal balance (and extra cash)</li><li>Decision making, especially around new products and big business decisions&nbsp;</li><li>Incorporating education, especially higher priced items, and personal testimonials for “riskier” or more expensive swaps</li><li>Sustainable brands like <a href=\"https://dipalready.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Dip</a> who both stay true to the consistency of their products while also providing connection, insight, and support to sustainable retailers like refill stores</li><li>Being transparent about what we know, don’t know, and what we think of certain brands &amp; products</li><li>We’re all just trying to do our best 🙂</li></ul><p><br></p><p><strong>Where to find L.E.S.S.</strong></p><ul><li><a href=\"https://www.lessismorelawrence.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Website</a></li><li><a href=\"https://www.facebook.com/LessIsMoreLawrence\" rel=\"noopener noreferrer\" target=\"_blank\">Facebook</a></li><li><a href=\"https://www.instagram.com/less_is_more_lawrence\" rel=\"noopener noreferrer\" target=\"_blank\">Instagram</a></li><li><a href=\"https://www.tiktok.com/@lessismorelawrence\" rel=\"noopener noreferrer\" target=\"_blank\">TikTok</a></li></ul><p><br></p><p><strong>Links</strong></p><ul><li><a href=\"https://dipalready.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Dip</a></li><li><a href=\"https://www.epa.gov/\" rel=\"noopener noreferrer\" target=\"_blank\">EPA</a></li><li><a href=\"https://behuppy.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Huppy</a></li><li><a href=\"https://juniperseedmercantile.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Juniperseed Mercantile</a></li><li><a href=\"https://www.theleanrefillery.com/\" rel=\"noopener noreferrer\" target=\"_blank\">The Lean Refillery</a></li><li><a href=\"https://www.kansascitycurrent.com/stadium-&amp;-training-center\" rel=\"noopener noreferrer\" target=\"_blank\">KC Current</a></li><li><a href=\"https://www.facebook.com/share/g/1UKw4HXSow/\" rel=\"noopener noreferrer\" target=\"_blank\">Zero Waste Shop Owners of the U.S. and Canada Facebook Group</a></li></ul><p><br></p><p><br></p><p>Question from Caitlin Elyse, Owner of <a href=\"https://www.refillemporium.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Refill Emporium</a>: How are you making the refill experience easier for customers?</p><p><br></p><p>Question to the next refill store owner(s): People who are opening or considering moving, how are you navigating the finances, data on the industry, and translating what you do to other stakeholders? What are other business owners doing to mitigate your refill store not really fitting into a box that compares to another type of industry?</p><p><br></p><p><br></p><p>Email <a href=\"mailto:CapitalismForGreen@gmail.com\" rel=\"noopener noreferrer\" target=\"_blank\">CapitalismForGreen@gmail.com</a> with your questions, topic requests, and feedback!&nbsp;</p><p><br></p><p>Find more with Jessica &amp; Andrea on Episode 24 of the Capitalism for Good podcast project (<a href=\"https://podcasts.apple.com/us/podcast/capitalism-for-good/id1779598970?i=1000730595384\" rel=\"noopener noreferrer\" target=\"_blank\">Apple</a> |<a href=\"https://open.spotify.com/episode/2BOSFZuy5hMkzb0A13HJHc?si=upLeJArcTPyT2QTKBIsf9Q\" rel=\"noopener noreferrer\" target=\"_blank\"> Spotify</a>)</p><p><br></p><p><a href=\"https://podcasts.apple.com/us/podcast/capitalism-for-green/id1848015700?itscg=30200&amp;itsct=podcast_box&amp;ls=1&amp;mttnsubad=1848015700\" rel=\"noopener noreferrer\" target=\"_blank\">Apple</a> | <a href=\"https://www.byocco.com/\" rel=\"noopener noreferrer\" target=\"_blank\">BYOC Co.</a> | <a href=\"https://www.facebook.com/byoccoshop\" rel=\"noopener noreferrer\" target=\"_blank\">BYOC Co. Facebook</a> | <a href=\"https://www.instagram.com/byoc_co\" rel=\"noopener noreferrer\" target=\"_blank\">BYOC Co. Instagram</a> | <a href=\"https://www.patreon.com/CapitalismForGreen\" rel=\"noopener noreferrer\" target=\"_blank\">Capitalism for Green</a> | <a href=\"https://www.facebook.com/profile.php?id=61585040726354\" rel=\"noopener noreferrer\" target=\"_blank\">Capitalism for Green Facebook</a> | <a href=\"https://www.instagram.com/capitalismforgreen/\" rel=\"noopener noreferrer\" target=\"_blank\">Capitalism for Green Instagram</a> | <a href=\"https://open.spotify.com/show/3q6Zag8HzheqxITQK1y4dN?si=5aa8d52f3dd447b5\" rel=\"noopener noreferrer\" target=\"_blank\">Spotify</a> | <a href=\"https://thestorebycfg.myshopify.com/password\" rel=\"noopener noreferrer\" target=\"_blank\">The Store, by CFG</a></p>","author_name":"Andrea Masterson"}