{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/688fe89b0bb12601f0961197/6ac829a78f90a39dfccb2b4d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Realities of Bootstrapping a Startup with Trinity Scarf","description":"<p><strong>A quick note from the producer:</strong> <em>Full disclosure, we actually recorded this episode over a year ago, so it’s definitely time to get Trinity back on the mic for an update on where she’s at! That said, I swung by her sanctuary just last week for a sound bath to keep my Sagittarian energy flowing, and I can confirm firsthand, she is absolutely smashing it out of the park. </em></p><p><br></p><p>In this week&#39;s episode of She Owns It, host Anissa sits down with Trinity Scarf to explore her transition from a 25-year corporate career in marketing and communications into the founder of Trinity Curated Wellness. Trinity opens up about the gritty realities of entrepreneurship, from trading a comfortable salary for 80-hour work weeks to navigating the financial hurdles of a new startup. She shares candid insights on why enforcing boundaries is a crucial form of self-love, how she manages team turnover, and the non-negotiable wellness habits that keep her grounded.</p><p><br></p><p><strong>Key Takeaways</strong></p><ul><li><strong>The Financial Leap:</strong> Trinity transitioned from a lucrative career to working 80-hour weeks for zero initial pay, emphasizing that intense financial sacrifice and reliance on savings are often standard for new founders.</li><li><strong>Embracing Mistakes:</strong> Being a founder requires making quick decisions, recognizing errors without ego, and pivoting before too much time is lost.</li><li><strong>Team Evolution: </strong>Startups often require generalists rather than specialists, and Trinity had to learn that early employees who are perfect for the first year might naturally move on as the business structure changes.</li><li><strong>Boundaries as Self-Love:</strong> Establishing firm boundaries—whether revoking early employee perks that no longer make business sense or protecting personal time—is an essential practice of self-respect and professional kindness.</li><li><strong>Non-Negotiable Grounding:</strong> Protecting eight to nine hours of sleep is Trinity&#39;s ultimate boundary, which she supports by using magnesium oil and engaging in hot-cold bathhouse therapy to regulate her nervous system.</li><li><strong>Having It All:</strong> Trinity defines true success as a blend of enjoying whatever food she wants, maintaining a happy family life, nurturing friendships, pursuing a fulfilling career, and traveling.</li></ul><p><br></p><p><strong>Related Resources &amp; Links</strong></p><ul><li><strong>Trinity Curated Wellness: </strong>An elevated &quot;home away from home&quot; sanctuary that offers a diverse range of services, including massage, bathhouse facials, breathwork, meditation, sound baths, yoga, Pilates, and an LED lounge.</li><li>Trinity website: Where you can explore the space and book treatments - https://trinityco.com.au/</li><li><a href=\"https://www.instagram.com/trinitycuratedwellness/\" rel=\"noopener noreferrer\" target=\"_blank\">Follow Trinity Wellness on Instagram:</a> https://www.instagram.com/trinitycuratedwellness/</li><li><a href=\"edaproperty.com.au\" rel=\"noopener noreferrer\" target=\"_blank\">EDA website</a>: edaproperty.com.au</li><li><a href=\"https://www.instagram.com/anissa_she_owns_it/\" rel=\"noopener noreferrer\" target=\"_blank\">Follow Anissa Cavallo on Instagram:</a> https://www.instagram.com/anissa_she_owns_it/</li><li>Subscribe to She Owns It where you get your podcasts</li></ul><p><br></p><p><strong>Enjoyed this episode? Please leave a 5-star rating and review on Apple Podcasts to help more women take control of their financial future!</strong></p><p><br></p><p><strong>Disclaimer:</strong></p><p>The information provided in this podcast and show notes is general in nature and for educational and entertainment purposes only. It does not constitute personal financial, legal, or taxation advice. It has been prepared without taking into account your individual objectives, financial situation, or needs. Before making any financial decision, you should consider whether the information is appropriate for your circumstances and seek professional advice from a licensed financial advisor, accountant, or legal expert.</p>","author_name":"Anissa Cavallo"}