{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6863c487a5764c19f02e24f5/698b6fb0d4ce946316f5290c?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Super Bowl aftermath, YouTube's measurement crisis & why ITV's Six Nations ads FAILED!","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6863c487a5764c19f02e24f5/1770745651748-f7866807-cd1e-4fb3-9c13-0f911fb3aa4c.jpeg?height=200","description":"<p>In this episode of The Attention Shift, Ed and Jo dissect the aftermath of the creator-led Super Bowl, YouTube's identity crisis between creator platform and traditional media player, and why ITV's picture-in-picture Six Nations ads sparked universal fury.</p><p><br></p><p>From flag football as Olympic trojan horse to the influencer vs. creator divide, we explore what happens when platforms and properties try to have it both ways.</p>","author_name":"Ed Abis, Jo Redfern and Lee Radbourne"}