CPA Australia Contemporary Business Issues — Module 5: Contemporary Stakeholder Management.
Listen-along study episode covering stakeholder claims, communication, social media, reputation, and deeper long-term engagement.
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What this episode covers
• From shareholder wealth to managing a wide range of stakeholder claims
• Why businesses must manage stakeholders to operate without disruption
• Formal communication with stakeholders and the principles of effective communication
• Technology and social media in stakeholder dialogue
• Reputation management: influencing how stakeholders perceive the business
• Deeper engagement through long-term relationships, and what happens when that fails
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