{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"","title":"The Influencer Who Opted Out","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/684064cbc8835d385c288d1c/1753553612913-5293bf94-0c25-47c8-8f76-d6b67725e162.jpeg?height=200","description":"

In this episode of Origins of Influence, host Dina Fierro sits down with Jess Kirby—former fashion influencer, writer, and founder of the best-selling Substack newsletter A Common Thread. Jess was among the early creators who helped define the blog-to-Instagram era, building a platform rooted in personal style, relatability, and lifestyle storytelling. But over time, she began to question the values and trade-offs inherent in the influencer economy—and made the rare decision to walk away.


In this conversation, Dina and Jess explore what it means to realign your online presence with your offline values, the mental toll of always-on performance, and the boundaries we’re still learning to rebuild in a hyper-digital world. Jess also shares her experience launching Green Bunny, a local cold-pressed juice business in Vermont, and reflects on what it looks like to build something slower, smaller, and more rooted in real life.


We discuss:


Recommended by Jess: 


","author_name":"Dina Fierro"}