{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"","title":"109: How do you spot a stupid idea?","description":"

What counts as a “stupid idea”? The \"out there\" one that makes everyone look at you funny, or the safe, respectable one that slowly kills your business?


We took a break from rebrand logistics and wandered up and down the road talking about how people and teams judge ideas.


Teams often close the filter way too tightly for fear of having no filter at all. We talk about the hidden risks of focus and brainstorms, why coherence matters more than consensus, and how our Pitch Provocations method helps teams safely test the uncomfortable stuff.


You can now reach us at tentacles@crownandreach.com. Thanks for walking with us x


In this episode:



References




","author_name":"Tom Kerwin"}