{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/682f3407fc865cdd04908c36/69ea39781e5fb1ae46ace2b1?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Are You Giving AI Prompts — or Real Context?","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/682f3407fc865cdd04908c36/1776957973463-2cb43611-4294-48d5-ab63-5346073a111f.jpeg?height=200","description":"<p>What if AI doesn’t sound like you — not because it can’t, but because you’ve never actually shown it how?</p><p><br></p><p>That’s the shift Katie Brinkley tackles in part two of this AI series.</p><p><br></p><p>In this episode of <em>Marketing Trends Now</em>, Katie breaks down one of the biggest frustrations business owners have with AI: it feels generic, off-brand, and like it creates more editing instead of less. But the issue usually isn’t the tool. It’s the lack of context.</p><p><br></p><p>If you’ve ever opened ChatGPT or Claude, typed in a prompt, and thought, “I would never actually post this,” this episode is for you.</p><p><br></p><h3>In this episode, Katie covers:</h3><ul><li>Why most people expect AI to read their minds</li><li>Why better prompts are not the answer</li><li>The real difference between prompts and context</li><li>Why AI sounds generic when your brand voice is undefined</li><li>The three things you need to define before AI can sound like you: your tone, your audience, and your beliefs</li><li>Why you need to <strong>show AI</strong>, not just tell it</li><li>How to use examples of what feels right and what feels wrong to train better outputs</li><li>Why starting from scratch every time guarantees inconsistent results</li><li>How patterns and structure turn AI into part of your workflow instead of just another tool</li></ul><p><br></p><p>Timestamps:</p><p><strong>[00:00:00] – Why AI Content Doesn’t Sound Like You (Big Mistake)</strong></p><p><strong>[00:01:30] – The Real Problem: AI Doesn’t Know Your Brand Voice</strong></p><p><strong>[00:03:00] – Stop Prompting—Start Training AI With Context</strong></p><p><strong>[00:05:00] – How to Teach AI Your Tone, Messaging &amp; Audience</strong></p><p><strong>[00:07:00] – Why Most AI Content Feels Generic (And How to Fix It)</strong></p><p><strong>[00:09:00] – Turn AI Into a Time-Saving System (Not More Work)</strong></p><p><br></p><p>If AI doesn’t sound like you, it’s not because it’s broken. It’s because it doesn’t know you yet. Better results come from better context, better examples, and better patterns.</p><p><br></p><p>Before the next episode, find one piece of content that sounds exactly like you and one that feels completely off. Use both as your starting point. And if you want help building smarter systems that make your marketing actually feel like <em>you</em>, that’s exactly what we do at Next Step Social.</p><p><br></p><p>Learn more about Katie and Next Step Social &amp; Podcasting:</p><p>Speaking: https://katiebrinkley.com/</p><p>Website: https://www.nextstepsocial.com/</p><p>Linkedin: https://www.linkedin.com/in/katiebrinkley</p><p>YouTube: https://www.youtube.com/@MarketingTrendsNow</p><p>Instagram: https://www.instagram.com/iamkatiebrinkley/</p>","author_name":"Katie Brinkley"}