{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/682f3407fc865cdd04908c36/6915d5991029ec1fed846aba?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Are You Invisible in AI-Powered Search Results?","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/682f3407fc865cdd04908c36/1763038533493-dfa8168b-c405-454f-b86b-dd02c8b3497e.jpeg?height=200","description":"<p>SEO isn’t dead — but it is being <strong>rewritten by AI</strong>.</p><p><br></p><p>If you're still optimizing content like it's 2015, you're already falling behind. In this episode, I break down <strong>Generative Engine Optimization (GEO)</strong> — the new way to make sure your content shows up when AI tools like ChatGPT and Google’s AI Overviews answer questions <em>without</em> sending users to your site.</p><p><br></p><p>Let’s get ahead of the curve — before you’re left behind it.</p><p><br></p><p><strong>What You’ll Learn:</strong></p><ul><li>What GEO actually means for marketers</li><li>Why search engine rankings aren’t the only game in town anymore</li><li>How ChatGPT and Google AI select sources (and how to be one)</li><li>The new “content trust signals” AI is trained to look for</li><li>Actionable shifts you can make today to future-proof your content</li></ul><p><br></p><p>Check out this episode, then take a look at your last blog post and ask yourself: <em>Would AI trust this enough to cite it?</em> That’s the question we all need to be asking right now.</p><p><br></p><p>Learn more about Katie and Next Step Social &amp; Podcasting:</p><p>Speaking: https://katiebrinkley.com/</p><p>Website: https://yournextstep.agency/</p><p>Linkedin: https://www.linkedin.com/in/katiebrinkley</p><p>YouTube: https://www.youtube.com/@MarketingTrendsNow</p><p>Instagram: https://www.instagram.com/iamkatiebrinkley/</p><p>Facebook: https://www.facebook.com/groups/marketingtrendsnow/</p>","author_name":"Katie Brinkley"}