{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/682cf7da6511fe0dd520ca07/69e948e4c8a506316df31556?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"How To Build A Brand That Matters","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/682cf7da6511fe0dd520ca07/1776895321383-d7c790dc-3d61-4dc9-be5a-6cd7b02f8d65.jpeg?height=200","description":"<p>In this episode, Ivana Milicevic sits down with Jan Livingston, advertising expert and co-founder of Gray Whale Gin, to explore the evolving world of branding.</p><p>Together, they discuss the differences between Gen Z and Millennials, how brands can stay relevant in a rapidly shifting culture, and what it truly means to build a brand with purpose.</p><p><br></p><p>A thoughtful conversation on strategy, identity, and creating a brand that not only stands out, but contributes to a better world.</p>","author_name":"Notions Pod"}