{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/68249d0ca9ce4d36940b459b/695d1f90c592cd577dc6cda8?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"How marketers can turbocharge performance in 2026","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/68249d0ca9ce4d36940b459b/1767710012017-0fa4d394-172d-4f42-a0e6-63e5fa07cc75.jpeg?height=200","description":"<p>Hosts&nbsp;Charlotte Rogers, deputy managing editor and head of insight, managing editor Lucy&nbsp;Tesseras&nbsp;and senior reporter Molly Innes are joined by the wider editorial team to&nbsp;find out&nbsp;what&nbsp;trends, developments and decisions are shaping the year ahead.&nbsp;&nbsp;</p><p><br></p><p>The episode spans everything&nbsp;from&nbsp;what&nbsp;levers marketers could&nbsp;pull to&nbsp;help&nbsp;<a href=\"https://www.marketingweek.com/marketers-drive-growth-2026/\" rel=\"noopener noreferrer\" target=\"_blank\">gain investment</a> and influence, to the shifting <a href=\"https://www.marketingweek.com/trends-marcom-2026/\" rel=\"noopener noreferrer\" target=\"_blank\">media and marcomms</a> landscape, <a href=\"https://www.marketingweek.com/2026-social-media-influencer-marketing/\" rel=\"noopener noreferrer\" target=\"_blank\">social media's</a> growing share of brands’ budgets and the impact of <a href=\"https://www.marketingweek.com/trends-shaping-technology-2026/\" rel=\"noopener noreferrer\" target=\"_blank\">AI on martech</a>.&nbsp;&nbsp;</p><p><br></p><p>We also look at how marketing recruitment is changing, what B2B marketers should be paying attention to and offer a sneak peak of our upcoming 2026 Career &amp; Salary Survey results.</p><p><br></p><p>00:00 Intro </p><p>00:43 Niamh Carroll on growth </p><p>06:51 Charlotte Rogers on marketers' progression</p><p>11:51 Amrit Virdi on social media and influencers </p><p>21:49 Molly Innes on recruitment </p><p>27:32 Josh Stephenson on technology </p><p>33:10 Grace Gollasch on media and marcomms </p><p>38:30 Emily Manock on B2B </p><p><br></p><p><br></p><p><br></p><p><br></p>","author_name":"Marketing Week"}