Welcome to Work Together, Worlds Apart
In this episode of Work Together, Worlds Apart, Lee and Mike tackle one of the hardest lessons for business owners to learn: the power of saying no.
When you're starting out, every opportunity can feel like a lifeline. But as your business grows, so does the importance of being selective about who you work with, the projects you take on, and where you invest your time and energy.
Drawing from their own entrepreneurial journeys, Lee and Mike discuss how their approach has evolved from chasing revenue to building businesses centred around values, expertise, and long-term growth. They explore why not every client is the right fit, how to avoid scope creep, and why focusing on a specific niche can accelerate success.
The conversation also dives into practical strategies for qualifying prospects, setting boundaries, and confidently turning down opportunities without damaging relationships. Whether you're struggling to say no, attracting the wrong clients, or trying to position yourself as an expert in your field, this episode is packed with actionable insights.
If you want to get in touch or have any questions, please email podcasting@twentytwo.digital to get involved!
","author_name":"Work Together, Worlds Apart"}