What happens when the problem a business thinks it has is only a symptom of something deeper?
In this trailer for Episode 68 of Muhami Matters, Chris Adams speaks with Adrian Rhodes of AR Consulting about the value of an outsider perspective in business.
Drawing on Adrian’s experience across advertising, research, psychology and management consultancy, the conversation explores how leaders can become too close to their own organisations to see what is really going on, how groupthink can suppress challenge, and why overlooked stakeholders and unintended consequences can change the quality of a decision.
The full episode also looks at the balance between strategy and implementation, including Adrian’s view that once a solution meets around 90% of the requirement, it may be time to stop perfecting and start implementing.
The full episode, The Outsider Advantage: Solving the Problems Leaders Can’t See, will be released on Tuesday, 29 September 2026.
Adrian Rhodes is the founder of AR Consulting. His work spans management consultancy, qualitative research, strategic facilitation and management psychology,
helping organisations identify underlying problems, understand stakeholders and make better-informed decisions.
Website: https://www.arconsulting1.com
Chris Adams is the founder of Muhami and CJA Consulting. Through CJA Consulting, he works with professional services organisations on business development and marketing strategy.
Muhami Matters brings credibility and clarity to legal and professional services, connecting listeners with trusted experts, respected industry specialists and practical insights.
Muhami: https://muhami.ae
CJA Consulting: https://www.cjaconsult.com
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