{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/67da20b013f133b29d3712ff/6882fecc2a38d6f5cb829280?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Brutal Truth About Business Sale Value What Most SME Owners Miss.mp4","description":"<p>With over a decade of front-line experience, Mick Godwin has seen the real -  and often brutal - truth behind business exits. As a Senior Business Broker at Benchmark Business Sales, Mick doesn’t sugarcoat it: most SME owners are sitting on a ticking time bomb of misplaced expectations when it comes to the value of their business. Known for his direct, strategic advice and unwavering integrity, Mick brings a wealth of insight into what buyers really want, why most sales fall short, and how founders can shift their mindset to maximise both margin and legacy.</p>","author_name":"Resonance Media Agency"}