"When it comes down to it, it's creating rather than operating."
Emily Cook is Managing Director of dentsu Queensland, leading a team of more than 75 people. Her superpower is limitless entrepreneurial spirit.
We start with what that means for her. She's curious about how else something could be done, then gets stuck in and builds it, always with the goal of setting her people up for success. We get into the assumed knowledge in our industry, why every leader needs to understand the commercials of how a business makes money, and the difference between being told you're smashing it and actually knowing where you're heading.
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