\"You're a walking hype machine.\" That's what a friend told Fiona Johnston when she asked people what her superpower actually looked like from the outside. Turns out they were spot on.
Fiona is General Manager of Shopper, Brand and Loyalty at Metcash Food, the team behind IGA's brand, loyalty and shopper strategy across the country. She's the one behind the 'You Can't Beat Local' campaign, and after 20 years across consumer goods and brand consultancy, she's built a career on turning insight into growth, and turning people into believers in what's possible for them.
In this episode we go deep on what Fiona calls limitless possibilities, her word for the energy she gets from getting people, teams and even her own kids to dream bigger than what's directly in front of them.
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