{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6788c4b6bc4d37e16f4d6ae3/6788c4d302606f460c05cb92?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"045: John List on the Voltage Effect & life at Uber, Lyft and Walmart","description":"<p>My guest today is sports nut, almost pro golfer but primarily Professor at the University of Chicago and Chief Economist at Walmart <a href='https://voices.uchicago.edu/jlist/'>John List</a>.<br/><br/>Just when you thought we were about to dive into the politics of diverging golf tours, instead we&apos;re going to turn our attention to ride hailing companies Uber and Lyft, where John was also Chief Economist. What was Travis Kalanick really like to work for?</p><p>John also recently published <a href='https://www.amazon.co.uk/Voltage-Effect-John-List/dp/0241556848/ref=tmm_pap_swatch_0?_encoding=UTF8&amp;qid=1662022519&amp;sr=8-1'>‘The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale’</a> and so we&apos;re also discussing how to scale a business and we bring it to life with the story of the failed Jamie&apos;s Italian restaurant chain.</p><p>John&apos;s passion is using field experiments to explore economic questions and so our conversation is filled with great stories from John&apos;s time in the White House, to rideshare to groceries and even collaboration with DARPA. </p><p><b>Show notes</b></p><ul><li>When fieldwork is needed in scientific discovery to describe the real world</li><li>John’s journey from the White House, Uber, Lyft and now Walmart Chief Economist</li><li>Breaking out of silos to make deep cultural impact</li><li>Working with DARPA, moonshots and hiring the right team</li><li>How John didn’t become a trucker</li><li>What interests John about the subject of scale?</li><li>What is a voltage effect?</li><li>The story of Jamie’s Italian and a failure to scale: negotiables and non-negotiables</li><li>Thinking on the margin vs. by the average: applying it in the real world beyond the university campus<ul><li>Why Logan Green, CEO Lyft, a trained econ major, was leaving dollars on the floor</li></ul></li><li>Why quitting is for winners</li><li>Scaling culture: Uber vs Lyft</li><li>John’s hopes for the book: add science to scaling</li></ul><p><b>Subscribe for more </b><a href='https://aloadofbs.substack.com/'><b>here</b></a><b><br/>Click </b><a href='https://aloadofbs.substack.com/about'><b>here</b></a><b> to access rewards to power your brain<br/>Follow me on </b><a href='https://twitter.com/danielsjross'><b>Twitter</b></a></p>","author_name":"A LOAD OF BS ON SPORT"}