{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/677fdf267ba57787eb7bf95f/6ad8d3841eb6e512e569680f?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The passion principle","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/677fdf267ba57787eb7bf95f/1792594656237-4bf18729-01ea-4a3d-a1e2-fac9e88d2ee0.jpeg?height=200","description":"<p>Do you tell people you are passionate about PR? Journalism? Communications? Media?</p><p><br></p><p>It&#39;s one of the most overused words in job applications, CVs and interviews. But does telling an employer you&#39;re passionate about something actually mean anything?</p><p><br></p><p>In this episode I chat to Sarolta Acs, a Budapest-based PR professional, educator and mentor who has worked on international campaigns for brands including Samsung, Starbucks, Pepsi and Schweppes. We share a frustration with the word &#39;passion&#39; and explore why candidates need to stop making claims about their enthusiasm and instead start demonstrating their skills, knowledge and experience.</p><p><br></p><p>Sarolta also explains how her <a href=\"https://www.zagency.net/\" rel=\"noopener noreferrer\" target=\"_blank\">PR CAMP (Career Accelerator Mentor Program)</a> helps aspiring PR professionals bridge the gap between university and the workplace, using an agency-style simulation to develop practical skills and confidence.</p><p><br></p><p><strong>About The Media Mentor</strong></p><p><br></p><p>I have helped hundreds of people like Katya navigate their careers in journalism, radio, podcasting, broadcasting and communications. This is is done through one-to-one sessions, including CV reviews, application and cover letter advice, interview preparation and wider career mentoring.</p><p><br></p><p>You can book via the <a href=\"https://www.themediamentor.info/services\" rel=\"noopener noreferrer\" target=\"_blank\">website</a>.</p><p><br></p><p>There are also <a href=\"https://www.themediamentor.info/blog/categories/job-opportunities\" rel=\"noopener noreferrer\" target=\"_blank\">6 pages of media jobs</a> to browse and a <a href=\"https://whatsapp.com/channel/0029Vb1iknl8fewtgb5bPU0X\" rel=\"noopener noreferrer\" target=\"_blank\">WhatsApp channel</a> for alerts.</p><p><br></p><p>Read and subscribe to my newsletter on <a href=\"https://themediamentor.substack.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Substack</a> and <a href=\"https://open.acast.com/networks/677fde76ec40818e0b04e385/shows/677fdf267ba57787eb7bf95f/episodes/Subscribe%20on%20LinkedIn%20https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7482842811017498624\" rel=\"noopener noreferrer\" target=\"_blank\">LinkedIn</a>.</p>","author_name":"David Spencer"}