Jessica Bayers is the founder of Bougie on a Budget, a neuroscience-informed personal finance educator helping people build financial stability without shame, discipline lectures, or another app that doesn't stick.
Did you know dopamine doesn't just drive cravings? It also shapes your working memory, motivation, attention, and the habits you build around money.
Jessica joins Nick and Moraya to kick off Season 3 with the neuroscience of ADHD, avoidance, and financial shame, and why a set of pans in a Target aisle can carry someone's whole identity.
Jessica's #1 tip: start at done. Before you touch your to-do list, ask what one thing, if nothing else got done today, would actually count. Everything else can wait.
In this episode: the ADHD dopamine gap, why budgeting alone never sticks, and the nervous system science behind financial avoidance.
🎧 Go deeper:
Jessica Bayers, Bougie on a Budget → TikTok @imbougieonabudget · IG @im_bougieonabudget · hello@imbougieonabudget.com
Her workshop, Breaking Out of Survival Mode → https://claude.ai/public/artifacts/e280f53e-deaf-41f5-8a82-97047b9deb05
Free for advisors + therapists, The Practitioner in the Room, Sept 24 → https://luma.com/r6obl4ve?tk=KscDLD
HomeEc → IG @homeecpod
Calibrate → IG @calibrate_app · linkedin.com/company/calibrateeq
Got a topic for Season 3? moraya@calibrateeq.com
This podcast is for educational and informational purposes only. It is not financial, legal, or clinical advice and does not replace working with a qualified financial professional or licensed therapist who understands your individual situation. Listening does not create a therapeutic or advisory relationship.