{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/67334355e0fc2a0372f6a2dc/674f2bf022a0cb38bec518e4?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Episode 4: The Ad Tech M&A Journey with TapTap's CEO, Alvaro del Castillo","description":"<h3>Summary</h3><p><br></p><p>Alvaro del Castillo, CEO of TapTap, shares insights from his journey scaling TapTap since 2010, the evolution of the ad tech landscape, and the playbook for scaling businesses in Europe. The conversation also highlights the growing interest from private equity firms in the ad tech space, as well as the explosion in strategic acquirers since 2021.</p><p><br></p><p>We also discuss BedRock Platform's latest hire, Austin Scott, who has joined from Microsoft as Chief Commercial officer and co-founder.</p><h3><br></h3><h3>Chapters</h3><p><br></p><p>00:00 Introduction to the Podcast and Guests</p><p>01:49 M&amp;A Activity in Ad Tech and MarTech</p><p>06:10 The Evolution of European Ad Tech</p><p>10:33 Challenges and Opportunities in Scaling in Europe</p><p>13:49 Insights on M&amp;A Trends and Private Equity Interest</p><p>17:49 Navigating the European Market: Cultural and Operational Challenges</p><p>21:12 Expanding into Latin America</p><p>23:50 Early Days of TapTap and Fundraising Experiences</p><p>30:00 Austin Scott Joins Bedrock as Chief Commercial Officer</p><p>34:54 Advice for Founders in the Ad Tech Space</p><p><br></p><h3>Links</h3><p><br></p><ul><li><a href=\"https://docs.google.com/spreadsheets/d/19a2KrQPTiUO8WAnAQ4JEVoh8afuHyOuoTFT1GHfsTHA/edit?gid=1998493569#gid=1998493569\" rel=\"noopener noreferrer\" target=\"_blank\">FPC's M&amp;A tracker</a></li><li><a href=\"https://www.privateequitywire.co.uk/bd-capital-partners-taptap-digital/\" rel=\"noopener noreferrer\" target=\"_blank\">TapTap announces partnership with bd capital</a></li><li><a href=\"https://bedrockplatform.com/austin-scott-bedrock-platform-chief-commercial-officer/\" rel=\"noopener noreferrer\" target=\"_blank\">Austin Scott joins Bedrock Platform as CCO</a></li></ul>","author_name":"FirstPartyCapital"}