Welcome back to Finance ABC! I’m your host, Emma Lai, and today we’re diving into a fascinating topic that sits at the intersection of finance and psychology: behavioral finance. This field takes us beyond the numbers and spreadsheets, asking why we, as investors, often act in ways that seem, well, a bit irrational. If you’ve ever wondered why people rush to buy stocks at their peak or panic-sell during a downturn, then this episode is for you.
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