{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6723615c981ad02cb413ff68/68cd1c662368c9ec80d41f65?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Financial Case for BRM: Millions Saved, Value Delivered | Christina Blincoe","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6723615c981ad02cb413ff68/1758272597169-17ff5c18-c5b8-49bd-abc2-7e693be60629.jpeg?height=200","description":"<p>In episode 29 of The IT Business Playbook, I was joined by Christina Blincoe, Business Relationship Director at Black &amp; Veatch. Christina is a passionate advocate for Business Relationship Management and is dedicated to mentoring others to maximize the impact of this role.</p><p><br></p><p>• Building Credibility – Christina’s journey from a technical background to BRM leadership, supported by certifications, community, and perseverance.</p><p>• Protecting the Function – How to safeguard BRM during leadership changes by proving ROI, aligning to strategy, and influencing major initiatives.</p><p>• Demonstrating ROI – Using rigorous financial models to validate proposals, save millions, and strengthen BRM credibility.</p><p>• Evolving the Role – From operational delivery to enterprise advisory, plus driving cultural change through mentorship, “culture crews,” and preparing BAs for leadership roles.</p><p><br></p><p>Christina also shares her excitement about opening BRM Connect (22-Sep) and her vision for empowering the next generation of BRMs.</p><p><br></p><p>If you’re looking for practical strategies to prove BRM value, protect the role, and drive cultural change, this episode is packed with insights.</p><p><br></p><p>Ready to join the conversation? Join our Community for further insights from peers and experts within the field: www.bpn.goagora.org</p><p><br></p><p><br></p><p>#ITBusinessPartner #CIO #BRMConnect #BusinessRelationshipManagement</p>","author_name":"Marc Morley"}