On the latest episode of PR in the Real World, Laura Harvey, Head of Communications and Public Affairs at Auto Trader, joins Tony Garner to discuss leading one of the UK's broadest in-house comms remits — spanning financial reporting, crisis comms, consumer PR, and government affairs. She reveals how Dieselgate sparked Auto Trader's public affairs strategy, the art of staying proactive in a reactive role, what skills every corporate comms leader needs, and how she built an entire function from scratch at a newly floated PLC.
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