{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/671b4fbbe1ae5a1f28223a45/69eb62bcaa3f81e2b9c40e42?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Why Great Storytelling Still Wins with Maria McGeoghan","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/671b4fbbe1ae5a1f28223a45/1777033859670-ac3dacf7-d0be-4c9e-91ab-0f450a45c36b.jpeg?height=200","description":"<p>In this episode of PR in the Real World,&nbsp;Maria&nbsp;McGeoghan&nbsp;looks back on a career that started in regional newsrooms and led her right to the centre of the BBC. She talks about learning her trade on local papers, backing yourself when it matters and why good stories still start with real people and real places.</p><p>&nbsp;</p><p>From becoming the first female editor of the Manchester Evening News to helping steer internal comms through Covid,&nbsp;Maria&nbsp;shares what leadership looks like behind the scenes. It’s an honest conversation about trust, pressure and knowing when it’s time to move on.</p><p><strong>&nbsp;</strong></p><p><strong>Links and References</strong></p><p>&nbsp;</p><p>BBC North / Media City UK:&nbsp;<a href=\"https://www.mediacityuk.co.uk/\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.mediacityuk.co.uk/</u></a></p><p>BBC 5 Live:&nbsp;<a href=\"https://www.bbc.co.uk/sounds/play/live:bbc_radio_five_live\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.bbc.co.uk/sounds/play/live:bbc_radio_five_live</u></a></p><p>BBC Sounds:&nbsp;<a href=\"https://www.bbc.co.uk/sounds\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.bbc.co.uk/sounds</u></a></p><p>BBC Bitesize:&nbsp;<a href=\"https://www.bbc.co.uk/bitesize\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.bbc.co.uk/bitesize</u></a></p><p>BBC Local Radio – Make a Difference campaign:&nbsp;<a href=\"https://www.bbc.co.uk/makeadifference\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.bbc.co.uk/makeadifference</u></a></p><p>The Scott Partnership:&nbsp;<a href=\"https://www.scottpr.com/\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.scottpr.com/</u></a></p><p>Manchester Evening News:&nbsp;<a href=\"https://www.manchestereveningnews.co.uk/\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.manchestereveningnews.co.uk/</u></a></p><p>Lancashire Evening Telegraph:&nbsp;<a href=\"https://www.lancashiretelegraph.co.uk/\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.lancashiretelegraph.co.uk/</u></a></p><p>Lancashire Evening Post:&nbsp;<a href=\"https://www.lep.co.uk/\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.lep.co.uk/</u></a></p><p>BBC Charter Review:&nbsp;<a href=\"https://www.gov.uk/government/news/government-launches-charter-review-to-future-proof-the-bbc\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://www.gov.uk/government/news/government-launches-charter-review-to-future-proof-the-bbc</u></a></p>","author_name":"Viva PR"}