The Sales People Podcast: Episode 3 - Learning How to sell first, Then Becoming a success entrepreneur
In this week's episode of The Sales People Podcast, Ben and Liam explore the art of building a resilient sales function and adapting to the seasonal fluctuations of the Middle Eastern market. They’re joined by Alistair, co-founder of Tiller, who brings valuable insights from his journey from individual contributor to sales leader across companies like Perkbox, Doctify, and now Tiller.
Alistair shares his strategies for navigating the summer slow season, finding the right communication modes for closing deals, and building a data-driven sales culture. His perspective on cultural differences in sales between the UK, UAE, and Germany gives a unique look into adapting sales techniques for different markets.
Plus, we dive into:
Alistair also answers quick-fire questions on weekend work, the value of networking, and building a thriving pipeline.
Episode Breakdown: 00:00 Introduction and recap of Episode 2
04:16 Alistair’s sales journey and the shift to sales leadership
09:36 The challenge of managing rejection as a founder
17:13 Scaling from startup to a 300+ team
25:29 Cultural nuances in UAE sales and hiring
31:37 Building a data-driven sales function at Tiller
35:19 Weekend balance and switching off
39:12 Structuring a resilient pipeline
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