{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/66f6e536acfe1ec5ec92528c/68b726b1d6e2cdaa2609b16e?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"AI's Impact on Publishers","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/66f6e536acfe1ec5ec92528c/1756835908800-77af7d53-911f-49e8-9e22-fde3dd501c36.jpeg?height=200","description":"<p>In this episode of <em>Adtech Chat Insider</em>, Dave and Debbie unpack the growing tension between AI and publishers in <strong>\"AI's Impact on Publishers: Challenges and Solutions.\"</strong></p><p>Drawing on insider discussions from senior adtech circles, they explore how <strong>AI-driven scraping is straining publisher infrastructure</strong>, undermining traffic value, and breaking the traditional search-for-traffic exchange. From <strong>1.6 million scrapes in a day</strong> to emerging solutions like <strong>Monetisable Content Protocols</strong> and <strong>revenue-sharing models</strong>, this episode dives deep into the <strong>economic, technical, and regulatory dilemmas</strong> facing publishers in the age of LLMs.</p><p><br></p><p>An AI-native podcast from <a href=\"https://www.linkedin.com/in/clayduck/\" rel=\"noopener noreferrer\" target=\"_blank\">Raj Redij-Gill</a> &amp; <a href=\"https://www.linkedin.com/in/walshjon/\" rel=\"noopener noreferrer\" target=\"_blank\">Jon Walsh</a> - script, voices, music, &amp; design all powered by AI.</p>","author_name":"Adtech Chat Insider"}