{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/66dd892a9ed366d6644b6dde/67b8c8cdc0f169362a6bbcbd?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Great Mark Schaefer on Standing Out in an AI Driven World","description":"<p>In this episode of <em>Chatting GPT</em>, host <strong>Maryrose Lyons</strong> sits down with marketing thought leader <strong>Mark Schaefer</strong> to discuss his latest book, <em>Audacious: How to Be Spotted in an AI-Driven World</em>. Mark dives into why most marketing today is stuck in a <em>\"pandemic of dullness\"</em>, how AI is rapidly reshaping the industry, and why simply being <em>competent</em> is no longer enough.</p><p>🔥 <strong>Key Topics:</strong></p><ul><li>Why AI is making “good enough” marketing obsolete 🚫</li><li>How businesses can <em>out-human</em> AI to stay relevant 🧠</li><li>The marketing stunt that made people <em>abandon their food</em> 🍽️</li><li>Future-proofing your brand in the age of automation 🔮</li><li>The downfall of Twitter and the future of social media 📉</li></ul><p><br></p><p>Mark also shares insider insights from top brands, practical tips for standing out, and his take on where marketing is headed next. If you want to <em>zig when others zag</em> and future-proof your marketing, this episode is a must-listen! 🎧</p><p><br></p><p>📖 <strong>Book Mentioned:</strong> <em>Audacious</em> by Mark Schaefer https://www.amazon.com/Audacious-How-Humans-Marketing-World/dp/B0DSHRN3PC</p><p><br></p>","author_name":"Maryrose Lyons"}