{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/66d19fae9035bd07d76a9f98/6704118ac88f09c3e003a19d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The STA Podcast ft Kiran Haslam, CMO of Saudi Arabia’s Diriyah giga-project","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/66d19fae9035bd07d76a9f98/1728319840233-a09b7453-0aaf-4064-a8fd-1355cddea7a3.jpeg?height=200","description":"<p>In this episode, Diriyah Chief Marketing Officer<strong>&nbsp;</strong>Kiran Haslam talks to Sarah Hedley Hymers about Saudi Arabia’s giga-project heritage destination, revealing current visitor numbers and the plans to attract more. Diriyah’s transformation into a tourist destination is discussed, highlighting its UNESCO World Heritage Site status, cultural and historical landmarks, and unique seasonal events that showcase traditional Saudi hospitality.</p><p>&nbsp;</p><p><em>For more information, visit&nbsp;</em><a href=\"https://www.sta.gov.sa/\" rel=\"noopener noreferrer\" target=\"_blank\"><em>www.sta.gov.sa</em></a><em>&nbsp;and</em>&nbsp;<a href=\"https://www.diriyah.sa/en\" rel=\"noopener noreferrer\" target=\"_blank\"><em>www.diriyah.sa/en</em></a></p>","author_name":"Saudi Tourism Authority"}