🎧 For a while, I genuinely wondered whether I’d fallen victim to a decade of increasingly elaborate scope creep — and, as design became easier to DIY, whether people even needed what I did anymore. Except my clients weren’t needing me less. They were asking me to do more.
In this episode, I’m talking about how my role expanded alongside the online businesses I work with, why hiring more people doesn’t always mean getting more off your plate, and how I came to realise that being able to take on the thinking, problem-solving and implementation around the work was actually where I could be most useful.
RESOURCES MENTIONED:
Creative Partnership: https://www.emilybankscreative.com/work
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