{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"","title":"Pay days and power plays: Sizing up the IPL","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/66ba369ffa05c89378e8b46f/1774027782958-6c90b95d-8290-4700-abd9-332e38a624fd.jpeg?height=200","description":"

Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. 


This week, Matthew Williams and Faaez Samadi join Catherine Davies to discuss the latest sponsorship trends in the Indian Premier League as the curtain rises on the latest iteration.


Jonathan Rest looks at why IPL franchises are attracting billion-dollar bids and what this means for cricket’s future as a business. Lalit Modi, the league’s founder, also weighs in with his take on the next media rights cycle.


Plus, we look ahead to what’s next for the US major leagues with on-the-ground observations from New York, and is latency killing the streaming star?


You can subscribe to The SportBusiness Podcast on Apple Podcasts, Spotify, Amazon Music and YouTube.


Enter SBPODCAST30 at checkout for monthly and annual SportBusiness.com subscriptions for a 30-per-cent discount here.


Host: Catherine Davies 

Contributors: Matthew Williams, Faaez Samadi, Jonathan Rest, Lalit Modi

Editor: Lumi Lehmuskallio

 

Sources: 

1. Cricket the battleground in India’s AI arms race

2. Gemini’s IPL deal follows ChatGPT’s WPL tie-up

3. India leads the way as T20 nations split on shirt sponsorship strategy

4. Sunrisers, Super Giants replace Dream11 on shirts

5. Investors circle rare deals for IPL team stakes

6. JioStar hits record revenues in first quarter

7. BBC trial aims to shrink streaming latency

8. Sky extends, expands Masters coverage 


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