{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/668751c79bf81dc06a978390/67a41d6b340a5590cd2cb93d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"1:1 with Jackson Stakeman - solution engineering, giving customers what they need (not just what they want)","description":"<p>Jackson Stakeman–Director of Solution Engineering at Sparq–joins us for this episode of The 1:1 Podcast.</p><p><br></p><p>We talk about what happens when you pass ‘peak developer,’ how to transition into solution engineering, and the fine art of giving customers what they actually need—not just what they ask for.</p><p><br></p><p>0:00 - Intro</p><p>1:12 - Passing \"peak developer\" (changes in our industry)</p><p>3:17 - Becoming a solution engineer</p><p>8:38 - The worst screenplay Jackson read as a script reader</p><p>10:42 - Entrepreneurial schemes (a.k.a. the vending machine story)</p><p>14:57 - From vending machines to solution engineering</p><p>21:58 - When giving customers what they want doesn't solve their problem</p><p>24:59 - Tough sales calls</p><p>29:16 - Where creative solutions come from</p><p>34:02 - Tricking our brains</p><p>42:14 - Final thoughts</p>","author_name":"Bresdin O'Malley and Rusty Tanton"}