{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/668403b2f364c64008c8dfa3/6a4d012e4b1ada48f0780add?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Agency Growth Has Changed: Here's What's Actually Working in 2026","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/668403b2f364c64008c8dfa3/1783443321772-3874a363-8fc6-473f-ad72-92ca43f035d0.jpeg?height=200","description":"<p>Agency growth isn't as simple as it used to be.</p><p><br></p><p>In this episode, Ian and Becky discuss why so many marketing agencies are struggling to win new business in 2026, why client buying decisions have slowed dramatically, and how agency owners can adapt.</p><p><br></p><p>From committee-led decision-making and shrinking marketing budgets to the importance of relationships over automation, they explore what's really happening in the agency world and where the biggest opportunities still exist.</p><p><br></p><p>In this episode:</p><p><br></p><ul><li>Why marketing budgets are taking longer to get approved</li><li>The biggest bottlenecks holding agencies back</li><li>Whether agencies should still target CMOs</li><li>Why relationships beat automation every time</li><li>Building communities that create long-term growth</li><li>Breaking down silos inside agency teams</li><li>Lessons from events, networking and growing an agency in uncertain times</li></ul><p><br></p><p>If you're an agency owner, founder or marketing leader looking to grow your business, this episode is packed with honest insights and practical advice.</p><p><br></p><p>👍 If you enjoyed this episode, don't forget to Like, Subscribe and hit the notification bell so you never miss a new episode.</p><p><br></p><p>💬 We'd love to hear from you in the comments: What's the biggest challenge your agency is facing right now?</p><p><br></p><p>#AgencyGrowth #MarketingAgency #AgencyOwners #BusinessGrowth #MarketingStrategy #AgencyLife #NewBusiness #ClientAcquisition #entrepreneurship</p>","author_name":"Agency Hackers"}