How do you scale a startup from zero to $80M ARR without a playbook? In this episode, Sam sits down with Stephane Boghossian, former growth lead at Lovable, to break down the exact strategies behind one of AI's fastest-growing products, and what he's building next in legal tech.
Stephane shares what it was really like inside Lovable during hyper-growth: handling 1,000 support tickets per minute, writing pull requests as a non-technical marketer, and turning a GitHub outage into their biggest PR win. He also explains why he left to join HAQQ, and why he believes legal tech is the most underrated AI opportunity right now.
In this episode:
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Timestamps:
00:00 Intro
01:45 The Journey to Lovable
06:18 From Zero to Revenue: The Tipping Point
11:57 Building Scalable Systems for Growth
20:24 The Power of Team Dynamics and Culture
27:26 Building a Resilient Team Under Pressure
29:35 The Importance of Product Reliability
31:20 Hiring for Growth and Team Dynamics
32:00 Experimentation in Growth Strategies
35:54 Leveraging Data for Growth
37:53 Transitioning to the Legal Tech Space
43:57 Growth Strategies in a Regulated Industry
Learn more: https://linktr.ee/nowwebuild
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Follow Stephane:
LinkedIn: https://www.linkedin.com/in/stephane-boghossian/
Follow Sam:
LinkedIn: https://www.linkedin.com/in/sam-marchant/
TikTok: https://www.tiktok.com/@sammrchant
Instagram: https://www.instagram.com/sammrchant
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