Nick Vavitis from Choclt joins us to break down the real story behind launching three new products into Coles and Woolworths. From the pressure of scaling, to what went wrong the first time, to rebuilding the brand and getting back on shelves, this is a behind-the-scenes look at what it actually takes to make a supermarket launch happen. We’re also joined by Mark and Hannah from Ranged, who help unpack the strategy, challenges, and hard truths behind bringing a product to market.
Thanks to Royal Stacks for sponsoring the podcast!!
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