Mirror mirror on the wall, who’s the fittest of them all?
We start with the news that the initial backers of Soho House and Monica Vinader are backing an AI company. In a story that sounds like something out of a modern day fairytale, MAGIC AI, the London business behind the award-winning MAGIC AI Mirror, has closed an $11 million Series B round to launch in the United States, and capitalise on the surging $35 billion AI fitness market.
The MAGIC AI Mirror was named one of TIME Magazine’s Best Inventions of 2024 and was a recipient of the King’s Award for Enterprise in the Innovation category in 2026 joining Dyson, Rolls Royce and ARM – with King Charles himself giving the AI company his Royal Seal of Approval this year. Read more at Fitt Insider.
Up next, research from Yale University has shown that book readers experienced a 20% lower risk of dying over the 12-year follow-up period compared to non-book readers.
The study showed that reading up to 3.5 hours per week (about 30 minutes a day) reduced mortality risk by 17%, and reading more than 3.5 hours per week reduced mortality risk by 23%. They’re pretty incredible stats, but what’s driving these benefits?
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