{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/66283957178a9400125a74ec/6656b83cfca21900121c9978?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Volume 1, Chapter 3: Culture is the air we breathe","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/66283957178a9400125a74ec/1716958528237-a895f57fdfacd5ff1009e6eb5e1aff9d.jpeg?height=200","description":"<p>Culture is like the air we breathe. It infiltrates and influences every aspect of our lives – unconsciously and consciously – through the choices we make.&nbsp;</p><p><br></p><p>For brands to truly understand an audience, cultural analysis is key. Chapter 3 discusses how to identify patterns in data to gain a crucial insight into culture.&nbsp;</p>","author_name":"The Research Agency"}