{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6626c0bb5dd0140012ca4c11/68d2c0e102bd591597b173ef?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"A Definitive Answer to “Should My Brand Be On Substack?”","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6626c0bb5dd0140012ca4c11/1758642387266-e18c5e07-1138-4662-a88c-d16352cf7812.jpeg?height=200","description":"<p>Christina Loff is the Head of Lifestyle on the partnerships team at Substack. She also writes her own newsletter called <a href=\"https://drydowndiaries.substack.com/?utm_campaign=profile_chips\" rel=\"noopener noreferrer\" target=\"_blank\">The Dry Down Diaries</a>. We talk to her about recruiting new writers to the platform, not being held to an algorithm, leaning into “founder-led” brand stories (but not every brand should be, or needs to be on the platform), bathhouse readings, and the importance of downloading the app.</p><p><br></p>","author_name":"Day One Agency"}