{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/65e862f4d53cd500160e36f8/6810d6869704d99f8405776d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Pod Lab: The Art of Episode Artwork","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/65e862f4d53cd500160e36f8/1745933929256-dfa644ea-0f1a-4372-9bbc-6af42f5ae913.jpeg?height=200","description":"<p><strong>Pod Lab: Experiments in Audience Growth – \"The Art of Episode Artwork\"</strong></p><p><br></p><p>Host <strong>Mokshika Sharma</strong> welcomes you to <em>The Pod Lab</em>, a miniseries exploring podcasting innovation, created by MA students at <strong>City, St George’s University, London</strong>.</p><p>In this episode, we dissect the power of <strong>episode artwork</strong>—why it matters, how to use it effectively, and the bigger industry debates shaping its role in podcast discoverability. Whether you're a creator or a curious listener, we’ll break down the dos, don’ts, and creative strategies to make your visuals stand out.</p><p><br></p><p><strong>Featuring insights from:</strong></p><ul><li>Adam Bowie’s analysis of <a href=\"https://www.adambowie.com/blog/2024/06/episode-artwork-vs-show-artwork-on-podcasts/\" rel=\"noopener noreferrer\" target=\"_blank\"><em>Episode Artwork vs. Show Artwork</em></a></li><li>Lucy Antonatos’ take on <a href=\"https://www.linkedin.com/pulse/tackling-podcastings-discoverability-dilemma-lucy-antonatos-zcdqe/\" rel=\"noopener noreferrer\" target=\"_blank\"><em>Tackling Podcasting’s Discoverability Dilemma</em></a></li></ul><p><br></p><p><strong>Hosted &amp; Edited:</strong> Mokshika Sharma</p><p><strong>Produced by:</strong> Max’ed Aadan, Jamie Adam, Isabella Anderson, Hannah Grieve &amp; Mokshika Sharma</p>","author_name":"City Podcasting"}